Defense Marketing
Squeeze Defense is the defense industry side of Squeeze Marketing. We help defense contractors, SDVOSBs, and GovCon firms build the brand, web presence, and digital pipeline they need to win primes, partners, and programs.
Cybersecurity Consulting Website & Branding
Athena Consulting Group is a consulting agency in cyber security defense for government contractors and agencies alike. When they came to Squeeze, Athena wanted a redesign of their outdated branding, a new responsive website, and new promotional material, such as sales sheets, business cards, and post cards. Along side this new branding, Squeeze also managed their social media, SEO, and digital ads.
Working with our client, we delivered a strong rebrand that reflects their current goals of attracting modern government, healthcare, and commercial clients as well as demonstrating their credentials as a cybersecurity assessment preparation consulting service.
Leadership Education Website
When The Medal of Honor Center for Leadership came to Squeeze Marketing, they were looking for a modern, updated version of their old website that was easier to understand their goals and services as a non-profit organization focused on educating people about the values of leadership roles. They wanted to move away from promoting an unfinished project and focus on public speaking roles and educational courses.
Working with our client, we delivered a visually appealing website that clearly establishes their services and the importance of the recipients of the medal of honor.
Military Defense Consulting Website
Imagine One is a government contractor who delivers secure, integrated technology and management solutions that help defense organizations modernize their systems. They came to Squeeze looking for a redesign of their website that was difficult and confusing to navigate as well as outdated in its design. They wanted a streamlined, modernized version that adapted to mobile devices that was easier to navigate and showed off their expertise in a more digestible way to current government organizations.
Working with our client, we delivered a website with flashy movement and striking visuals that is easier to understand their process and navigate.
Military Defense Consulting Website & Branding
Davis Defense Group is a government contractor focused on consulting and problem-solving for government facilities to achieve specific goals. They came to Squeeze with an existing logo and asked us to build a brand around it and then redesign their website. They wanted the new look to reflect their youthful and diverse identity and help them stand out, emphasizing ease of use and eye-catching layouts with movement.
Working with our client, we delivered an extensible brand and website with strong colors, great photography, and contemporary design to capture the wide range of services they provide for our defense agencies.
Veterans’ Organization Website
Our goal was to transform the Navy Nurse Corps Association's (NNCA) online presence with a user-centric website that's both visually striking and easy to navigate.
The new site features a sleek, modern design optimized for all devices, ensuring that every user enjoys a seamless experience. With a focus on accessibility, the site meets WCAG web standards, making it inclusive for all visitors.
The new NNCA site features a fun and interactive Museum, a password protected portion of the site for members only, an 'In Memoriam" page with a database of all Navy Nurses who have served and passed, and dedicated Chapters page allowing each individual group to have a custom area to post scholarships, news, contact information, and meeting notes.
By integrating cutting-edge web technologies, we've provided NNCA with a robust platform that's not only engaging but also easy to manage, paving the way for continuous growth and engagement with their community. This project highlights our commitment to delivering digital solutions that empower and connect, embodying NNCA's mission in every click.
About Michael
Veteran. Marketing Strategist.
Before Squeeze, Michael was a U.S. Army Infantry Officer and combat ground force commander. He led men in places where the mission was non-negotiable and the standard was results, not effort. That background shaped his approach to Squeeze Marketing: bias toward action, clear communication, and a deep allergy to wasted time and wasted money.
Michael joined Squeeze Marketing as a Co-Owner in 2017 after Brian and Eric founded the brand 2 years prior and together with the team built it into a full-service agency serving multi-location and national brands. Squeeze Defense is the natural extension of that work, focused on the best practices of the Squeeze team over 10 years in business and Michael’s practical experience and industry understanding from a military veteran perspective. Defense contractors deserve a marketing partner who understands acquisition cycles, speaks the language of capability briefings, and respects how decisions actually get made inside a program office. That is the standard we hold ourselves to, and it is why Squeeze Defense exists.
How Squeeze Can Benefit You
Veteran Leadership You Can Brief
You will not need to translate. Squeeze Defense is led by a combat veteran and former Army infantry officer. We understand mission tempo, the difference between marketing to a commercial buyer and influencing a program office, and the cultural fluency that earns trust inside the defense community.
An Integrated Marketing Stack
Capability statements, websites, SEO, social media, digital advertising, content, event collateral: all under one roof. Defense contractors should not have to manage five vendors and a project manager to run their marketing. We are the single team that owns your brand and your pipeline.
Built to Drive Business Development
Marketing for defense is not about vanity metrics. It is about being findable when a prime is sourcing teaming partners, credible when a program manager visits your site, and top of mind when a contracting officer is comparing capabilities. Every asset we build is designed to support business development outcomes.
